You’re looking to build something of your own, and the answer lies in providing an often overlooked service: bringing the sparkle back to worn grout and tile instead of replacing it with a messy, expensive remodel. Mrs. Grout is a women-built, women-led grout and tile restoration franchise expanding across Florida. We’re looking for driven owner-operators ready to make it their own.
Florida gives this business its demand every single day. Aging homes, year-round humidity, a real estate market where pre-sale prep matters, property managers and rental owners who need fast, reliable turnarounds — grout and tile restoration isn’t a seasonal need here. It’s constant.
Most of the competition can’t meet it. General cleaning companies offer surface-level wiping, while general contractors push toward full demolitions. Mrs. Grout owns the space in between with one thing, done exceptionally well. That focus is what builds trust fast, and trust turns into the kind of word-of-mouth referrals that fuel a local business.
Owner-operators step into this demand as active, hands-on leaders. Starting as a home-based, mobile operation means no commercial lease to worry about. Your setup stays simple, and your overhead stays low.
Working alongside your crew, face-to-face with customers, builds the kind of deep community trust that drives a business forward. Once your local footprint is established, you can expand your team, cover more ground, and watch the business grow.
Before Mrs. Grout was a franchise, Lisa Council was a woman who noticed something about how women identify with their homes. Working in real estate for over two decades, she saw how much faded, grimy grout could drag down a home and a family’s pride in it. Lisa knew there had to be a better, more lasting fix than the inadequate cleaning services that didn’t get to the root of the problem. So she rolled up her sleeves, learned the trade herself, and got to work.
At first, her crews looked like everyone else’s in the industry: young guys relying on muscle to tackle the tough labor.
Her children were grown, and she was looking for meaningful work. Most importantly, she brought a steadiness most twenty-year-olds don’t have.
Lisa worried that the physical demands might be too much, but Bonita surprised her. With her unstoppable work ethic, Bonita reminded Lisa of Rosie the Riveter—proof that precision and pride beat raw muscle every time. That was the moment Lisa knew exactly who should be doing this work.
That was the spark that turned Mrs. Grout from a simple service into a real mission. Lisa intentionally engaged with hard-working, service-oriented women she met around town. She was able to provide meaningful work for women that the modern work environment, especially the trades, often discounted. These women treated every home like their own, setting a standard that completely redefined the trades. From our roots in Brooksville, our core belief hasn’t changed: The best person for the job has always been a woman who cares.
Today, as Mrs. Grout grows into a franchise network, Lisa is still right here keeping that same spirit alive. We are proudly women-owned and women-led, with doors wide open to anyone who respects the hustle, takes pride in precise work, and wants to build a trusted local business.
Lisa’s earliest Rosies.
The Mrs. Grout model is built as a home-based, mobile operation, eliminating the need for a commercial lease right out of the gate. The financial requirements include an initial franchise fee of $30,000 and a minimum estimated total cost of around $90,000, inclusive of the franchise fee.
Full investment details and financial requirements are in the Franchise Disclosure Document (FDD). We encourage all prospective franchisees to review it carefully before making any commitment.
Territory availability is subject to change and requires confirmation. Don’t see your area listed here? Contact us to confirm your area.
When you invest in a Mrs. Grout franchise, you’re never alone. We don’t believe in a one-time launch handoff. Our relationship with our franchise owners is a continuous partnership, built around the day-to-day realities of running a local business. Our leadership team is with you at every step, providing support in the following ways:
Our training program is designed to set you up for success from the start. We’ll walk you through every step of our 7-Step Process, teach you the ins and outs of running your business, and make sure you’re comfortable and confident before your grand opening.
Your success is our priority. Whether it’s help with scheduling, customer service, or keeping your books in order, our team is here to guide you every step of the way. Think of us as your business safety net—always ready to catch you when you need us.
We’ll help you grow your customer base with tried-and-true marketing strategies, branded materials, and local campaigns designed to make your Mrs. Grout franchise the go-to name in your community.
We’re constantly looking for new ways to make your business more efficient and profitable. Whether it’s better tools, smarter systems, or creative solutions, we’re always working to keep you ahead of the curve.
As a Mrs. Grout owner, you also gain access to the proprietary systems that define our brand. Our 7-Step Process will have your customers raving about their “new” showers and floors, and our PIG™ Framework will provide the blueprint for a strong team and steady leadership a growing business needs.
Take the first step toward franchise ownership and discover how Mrs. Grout helps you build a thriving business.
Complete the form below. Your brochure arrives automatically, and we’ll be in touch to schedule your intro call.
We’re required by law to provide the Franchise Disclosure Document before any signing and discussion. Take the time to review it carefully.
A relaxed conversation to answer your questions and understand your goals.
Confirm your area and see the Mrs. Grout operation up close.
Once you’re ready and your questions are answered, we move forward together.
We teach you the trade and sales process, start advertising locally, and outfit your very own Grout Mobile to hit the ground running.
Branded support, and your franchise is open for business. You don’t have to guess about how to launch with impact. You’ll work through a proven launch process with our team.
Neither did most of the women who built this team. Our training program walks you through every step of our 7-Step Process before you ever enter a client’s home. You don’t need a background in trades — just attention to detail, a commitment to a job well done, and a willingness to learn. We’ll handle the rest.
Good news: You don’t have to figure it out alone. The Mrs. Grout franchise model was built specifically so that driven people (not just experienced entrepreneurs) can step into ownership with real support behind them. From day one, our team is with you on operations, marketing, scheduling, and everything in between. You bring the care and the hustle. We bring the blueprint.
The best way to find out is to request the brochure and start the conversation. Territory availability changes as we grow, and we’d rather confirm your area together than have you wonder. So reach out! If your community isn’t listed yet, it may still be worth a call.
“This is not a franchise offering. A franchise offering can be made by us only in a state if we are first registered, excluded, exempted or otherwise qualified to offer franchises in that state, and only if we provide you with an appropriate franchise disclosure document. Follow-up or individualized responses to you that involve either effecting or attempting to effect the sale of a franchise will be made only if we are first in compliance with state registration requirements, or are covered by an applicable state exclusion or exemption.”
